Creating Meaningful Reports In Google Analytics & Google Data Studio


Course Number: GA-104

Duration: 1 day (6.5 hours)

Format: Live, hands-on

Google Analytics Training Overview

What makes a good report? What is the difference between data and insight? How can you make sense of all of the data in Google Analytics to make meaningful marketing decisions?

This Creating Meaningful Reports In Google Analytics & Google Data Studio training course teaches how to create customized reports that display meaningful insights for your organization.

Location and Pricing

This course is taught as a private, live online class for teams of 3 or more. All our courses are hands-on, instructor-led, and tailored to fit your group’s goals and needs. Most Accelebrate classes can be flexibly scheduled for your group, including delivery in half-day segments across a week or set of weeks. To receive a customized proposal and price quote for online corporate training, please contact us.

Objectives

  • Appropriately identify Key Performance Indicators (KPIs)
  • Build meaningful reports for all levels of an organization
  • Utilize visualization tools to create better reports
  • Think about attribution and channel effectiveness

Prerequisites

No prior experience is presumed.

Outline

Expand All | Collapse All

Introduction
Reporting Overview
  • How to identify KPIs
  • How to track KPIs
  • What makes a good report?
  • Insights vs. data
  • Questions to ask your organization to align reporting and insights
  • Thinking about integrations
Data Visualization
  • Visualization tools
  • User controls
  • Dashboard customization
    • How to think and structure reporting at different levels of the organization
  • Reporting summary & overview
Reporting Governance
The Future of Reporting
Summary and Conclusion

Training Materials

All Google Analytics training students receive comprehensive courseware.

Software Requirements

Students must have an internet connection



Learn faster

Our live, instructor-led lectures are far more effective than pre-recorded classes

Satisfaction guarantee

If your team is not 100% satisfied with your training, we do what's necessary to make it right

Learn online from anywhere

Whether you are at home or in the office, we make learning interactive and engaging

Multiple Payment Options

We accept check, ACH/EFT, major credit cards, and most purchase orders



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